Birch Dental (“we,” “our,” or “us”) values your privacy and is committed to protecting the personal information you provide when visiting our website or receiving care from our practice.

This Privacy Policy explains what information we collect, how we use it, and the choices available to you.

Information We Collect

Depending on how you interact with our website or office, we may collect:

Personal Information

  • Name
  • Address
  • Email address
  • Telephone number
  • Date of birth
  • Insurance information
  • Appointment requests
  • Payment information
  • Information you voluntarily provide through forms or communications

Protected Health Information (PHI)

If you become a patient, we may collect health information necessary to provide dental care. This information is protected under the Health Insurance Portability and Accountability Act (HIPAA).

Website Information

Our website may automatically collect:

  • IP address
  • Browser type
  • Device information
  • Operating system
  • Pages visited
  • Date and time of visits
  • Cookies and similar technologies

How We Use Your Information

We may use your information to:

  • Schedule appointments
  • Provide dental care
  • Verify insurance
  • Process payments
  • Respond to inquiries
  • Improve our website
  • Send appointment reminders
  • Send treatment follow-ups
  • Communicate regarding your care
  • Meet legal and regulatory requirements

We will never sell your personal information.

Cookies

Our website may use cookies and analytics tools to improve user experience and measure website performance.

You may disable cookies through your browser settings; however, some website features may not function properly.

Third-Party Services

We may use trusted third-party providers for services including:

  • Website hosting
  • Online scheduling
  • Payment processing
  • Analytics
  • Email communications
  • Text messaging
  • Practice management software

These providers are required to protect your information as required by law.

Information Security

We maintain administrative, physical, and technical safeguards designed to protect your information from unauthorized access, disclosure, alteration, or destruction.

No internet transmission is completely secure, and we cannot guarantee absolute security.

Children’s Privacy

Our website is not directed toward children under the age of 13 without parental involvement.

Your Rights

Depending on applicable law, you may have the right to:

  • Access your information
  • Request corrections
  • Request copies of records
  • Request restrictions on certain disclosures
  • Request confidential communications
  • File a privacy complaint

Changes to this Privacy Policy

We may revise this Privacy Policy from time to time. Changes become effective upon posting on this website.

Contact Us

If you have questions regarding this Privacy Policy, please contact Birch Dental using the contact information listed on our website.

HIPAA Notice of Privacy Practices

Effective Date: July 21, 2026

THIS NOTICE DESCRIBES HOW MEDICAL INFORMATION ABOUT YOU MAY BE USED AND DISCLOSED AND HOW YOU CAN ACCESS THIS INFORMATION.

Please review it carefully.

Our Responsibilities

Birch Dental is required by federal law to:

  • Maintain the privacy of your Protected Health Information (PHI).
  • Provide this Notice of our legal duties and privacy practices.
  • Follow the terms of this Notice currently in effect.
  • Notify you if a breach of unsecured PHI occurs.

How We May Use and Disclose Your Information

We may use or disclose your health information for:

Treatment

To provide, coordinate, or manage your dental care.

Payment

To bill and collect payment from insurance companies or other responsible parties.

Healthcare Operations

To improve quality, conduct training, credential providers, perform audits, and manage our practice.

Appointment Reminders

We may contact you regarding appointments by phone, voicemail, email, patient portal, or text message.

Individuals Involved in Your Care

Unless you object, we may discuss your care with family members or individuals involved in your healthcare.

Public Health and Legal Requirements

We may disclose information when required by law, including:

  • Public health reporting
  • Court orders
  • Law enforcement requests
  • Workers’ compensation
  • National security requirements
  • Health oversight agencies

Your Rights

You have the right to:

  • Inspect and receive copies of your records.
  • Request corrections to your records.
  • Request confidential communications.
  • Request restrictions on certain disclosures.
  • Receive an accounting of disclosures.
  • Receive a paper copy of this Notice.
  • File a complaint without fear of retaliation.

Complaints

If you believe your privacy rights have been violated, you may contact Birch Dental or file a complaint with the U.S. Department of Health and Human Services. You will not be penalized for filing a complaint.

Changes to This Notice

We reserve the right to modify this Notice. Updated versions will be posted in our office and on our website.

SMS/Text Messaging Terms and Consent

Effective Date: July 21, 2026

By providing your mobile telephone number to Birch Dental, you consent to receive text messages from our practice.

Types of Messages

You may receive messages regarding:

  • Appointment confirmations
  • Appointment reminders
  • Scheduling requests
  • Treatment follow-up
  • Billing notifications
  • Office closures
  • Patient care information
  • Practice announcements

If you separately opt in, you may also receive promotional offers or educational content.

Message Frequency

Message frequency varies depending on your appointments and interactions with our office.

Message and Data Rates

Message and data rates may apply according to your wireless carrier’s plan.

Opting Out

You may opt out of SMS communications at any time by replying:

STOP

After opting out, you will receive one confirmation message and will no longer receive text messages unless you opt in again.

For assistance, reply:

HELP

or contact our office directly.

Consent

Providing your mobile number and agreeing to receive text messages is not a condition of receiving dental treatment.

Privacy

Your mobile number and messaging information will only be used to communicate with you regarding your relationship with Birch Dental.

We do not sell or share your mobile phone number with third parties for their marketing purposes.

Supported Carriers

Delivery is subject to your wireless carrier’s availability. Birch Dental is not responsible for delayed or undelivered messages.

Changes

We may update these SMS Terms from time to time. Continued participation constitutes acceptance of any updated terms.